Experimentation Program
A continuous A/B testing engine run as a program, not a one-off. We build a roadmap, ship tests, analyze them with real statistics, and report verified uplift - so growth compounds month over month.
What's included
Everything the engagement covers.
Prioritized test roadmap
A living backlog of hypotheses scored by impact, confidence and effort - always a clear next test.
Test build & QA
Built and QA-ed in Optimizely, VWO, Convert or Intelligems, across devices and browsers.
Significance-aware analysis
Results read with proper statistics - p-values, z-scores and monthly uplift, not vanity wins.
Verified-uplift reporting
Auto-generated post-test report decks with client-safe share links, and performance-based billing on verified uplift.
How it works
Roadmap
Mine data and research into a ranked queue of test hypotheses.
Build
Develop and QA the variant in your testing tool of choice.
Analyze
Read the result with significance in mind - no calling wins early.
Report & iterate
Ship the winner, document the learning, and feed it back into the roadmap.
Ready to turn this into revenue?
Book a call and we'll map the first wins for your store - no obligation.
Start a project