Product pageDesktopAOVDiscovery
A "complete the look" cross-sell shown in context
A complete-the-look module suggests the one or two items genuinely used with this product, shown styled together rather than a generic grid.
What it is
A complete-the-look or complete-the-room module suggests the one or two items genuinely used alongside this product, shown together in a styled context.
Why it works
Raising basket size by solving the next need, shown in a styled context, feels helpful rather than pushy, and it is more relevant than a generic you-may-also-like grid.
How to test it
- Hypothesis
- A complete-the-look cross-sell module will lift average order value without lowering conversion.
- Primary metric
- Average order value
- Guardrail metric
- Conversion rate
Related ideas
Want this tested on your store?
We run the experiment, call the result honestly, and get paid on what it adds.
See the performance program